Artificial intelligence is quickly shifting from a competitive advantage to a business necessity, according to Alli Oni, Co-founder of Spag AI. He warns that companies that delay adoption risk falling behind in an increasingly automated world.
Speaking in an exclusive interview with AIbase, the AI and automation specialist said businesses are already seeing tangible results from AI, particularly in routine tasks such as answering calls, following up on leads, booking appointments, and managing customer enquiries.
“Anywhere a business does the same thing repeatedly, AI is delivering measurable results,” Alli said. “Many businesses are recovering revenue they did not even know they were losing.”
While enthusiasm around AI continues to grow, Alli cautioned against viewing the technology as a replacement for people. He said AI performs best in structured and repetitive tasks, while humans remain essential for judgment, relationships, and decision-making.
“AI follows processes extremely well, but it still struggles with complex situations, relationships, and human judgment,” he said. “Businesses get the best results when they understand what AI can do and what still requires a human touch.”
Alli, whose company builds AI voice agents that answer calls, qualify leads, and schedule appointments automatically, believes AI agents will soon become standard in business operations.
“AI agents will not replace work. They will replace the parts of work that nobody should be doing manually,” he said. “When AI handles repetitive tasks, people can focus on solving problems, building relationships, and making important decisions.”
He added that AI currently offers a clear competitive advantage, but that window may be closing.
“Right now, it is a competitive advantage. In two to three years, it will be a survival requirement,” he said.
Alli compared today’s AI adoption curve to the early days of business websites, when early adopters gained a significant edge over competitors.
“Not having AI in your customer engagement process will soon feel like not having a website in 2010. It may be technically optional, but customers will expect it.”
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According to him, AI is transforming sales, marketing, and customer service through three key strengths: speed, availability, and scale.
He noted that many businesses lose potential customers due to slow response times. AI systems, however, can engage prospects instantly, ensuring opportunities are not missed.
“Leads contacted within minutes are far more likely to convert than those contacted hours later,” he said. “AI makes fast responses possible every time.”
Unlike human teams, AI can operate 24/7 while managing multiple conversations simultaneously.
When asked which process businesses should automate first, Allii pointed to lead follow-up.
“Many businesses lose potential customers simply because nobody followed up quickly enough,” he said.
He explained that AI systems can contact new leads within seconds, answer basic questions, assess interest, and schedule appointments automatically, improving conversion rates without increasing costs.
Despite growing interest in AI, Alli warned against adopting the technology without a clear strategy. Moving too slowly could leave businesses behind, but rushing without defined goals can waste resources.
“The best approach is to start with one problem,” he said. “Solve it well, measure the results, and then expand from there.”
Alli also addressed the relatively slow adoption of AI among Nigerian businesses, citing limited awareness, trust issues, and a shortage of local AI providers.
He said many business owners are still unaware that AI solutions can be deployed quickly and tailored to local needs.
Looking beyond Nigeria, Alli said Africa has a strong opportunity in the AI revolution by focusing on practical applications rather than competing in building large foundational models.
“The biggest opportunity for Africa is building applications that solve real challenges,” he said. “We need builders who understand local languages, local businesses, and local communities.”
On regulation, he called for balanced policies that protect users while encouraging innovation, warning that excessive restrictions could slow development and increase dependence on foreign technologies.
Looking ahead, Alli believes many business leaders will regret not starting their AI journey earlier.
“The companies that lead in 2030 will not necessarily be those with the most advanced technology,” he said. “They will be the ones that started early, collected valuable data, improved their systems over time, and learned how to use AI effectively.”
He added that the biggest missed opportunity will not be failing to adopt a tool, but failing to capture and use years of customer data and business insights that could improve efficiency and competitiveness.
As AI adoption accelerates globally, Alli’s message is clear: businesses that learn to use AI effectively today will be best positioned to succeed tomorrow.
