Founder overview
Owoade Apotierioluwa is a Nigerian technology entrepreneur and the co-founder and Chief Executive Officer of Reedapt, an artificial intelligence company developing multilingual communication and media localisation technology.
His work focuses on using artificial intelligence to reduce language barriers and make communication more accessible across different linguistic and cultural communities.
Born and raised in Saki, a border town in Oyo State, Nigeria, Apotierioluwa grew up in a multilingual environment. Both of his parents studied languages, and his early exposure to different languages influenced his interest in communication and language learning.
His experience with French during his secondary school and university years also shaped his understanding of how language differences can affect people’s opportunities and ability to connect with others.
In his account of Reedapt’s origins, published on the company’s website, Apotierioluwa explained that he had long been interested in developing technology similar to the universal translator depicted in Star Trek. He envisioned a system that could help people understand one another regardless of the languages they spoke.
The emergence of modern artificial intelligence eventually made that ambition more practical, leading him and his co-founders to develop Reedapt.
Professional background
Apotierioluwa’s professional interests span language, technology, product development and entrepreneurship.
Before founding Reedapt, he gained experience in the media and dubbing industry. His work at Aforevo, a Nigerian streaming and entertainment company, exposed him to the challenges associated with translating and dubbing audiovisual productions for different audiences.
He observed that professional dubbing could be expensive and time-consuming, creating difficulties for independent filmmakers and African content creators seeking to distribute their productions beyond their immediate markets.
He also recognised limitations in existing automated translation systems, particularly their ability to preserve cultural context, accents and emotional expression.
These experiences helped shape the problem Reedapt was established to address.
Building Reedapt
Apotierioluwa founded Reedapt alongside three other Nigerian technology professionals: Nnaji Maryann, Mac-Asore David and Ibiang Emmanuel.
The team initially worked on the technology under the name Hagen Project before adopting the Reedapt identity in 2025.
As CEO, Apotierioluwa leads the company’s broader vision of making multilingual communication more accessible through artificial intelligence.
Reedapt’s initial focus on AI-powered dubbing has expanded to include real-time interpretation for live broadcasts.
Its dubbing platform allows users to translate video and audio into more than 16 languages while retaining the original speaker’s voice through AI voice cloning. Its live interpretation product lets audiences follow broadcasts in different languages as events unfold.
The company’s development also reflects Apotierioluwa’s interest in ensuring that African languages receive greater representation in AI-powered communication technology.
Vision and contribution to Nigeria’s AI ecosystem
Apotierioluwa’s work with Reedapt highlights the potential of artificial intelligence to address language barriers in Africa’s creative and media industries.
African filmmakers and content creators often struggle to distribute their work to audiences who do not understand the original language. Traditional dubbing can be costly, while automated translation tools may struggle with cultural expressions, accents and local linguistic nuances.
By developing AI-powered dubbing and interpretation tools, Apotierioluwa and his team are working towards making multilingual content distribution more accessible.
The inclusion of Yoruba, Hausa and Igbo among Reedapt’s supported dubbing languages also reflects an effort to extend AI-powered media technology to African linguistic communities.
His work contributes to the growing Nigerian AI startup ecosystem, particularly in language technology, media innovation, and accessibility.
Professional details
Full name: Owoade Apotierioluwa
Position: Co-founder and Chief Executive Officer, Reedapt
Industry: Artificial Intelligence, Language Technology and Media Technology
Company: Reedapt
Location: Nigeria
Professional background: Language, media, dubbing and technology entrepreneurship
Company website: reedapt.com
